Vivek - Digital Marketing Course

“What is a Blog? – The Definition of Blog, Blogging, Blogger” What is Blog? A blog, short form of “Weblog”, is an informational website published on Internet consists of contents in reverse chronological order. These contents are often referred to as blog posts. Blog is generally run by a group of people or by an individual and present the information in informal style. Typically, blogs have a   comment section where the readers can respond to the articles. You can also say that the articles in a blog are organized using tags and labels. Definition: “A weblog is a hierarchy of text, images, media objects and data, arranged chronologically, that can be viewed in a browser.” Benefits Of Blogging On Your Website Blogging was initially used as a unique platform to share a person’s thoughts, feelings, opinions or experiences – an online journal or diary with a minimal following. The simplicity of a blog makes it easy for anyone to launch a blog and become a self-p

Google Webmaster Search Console What is Google Webmaster Tools? Google Webmaster Tools is a free service that helps you evaluate and maintain your website's performance in search results. Offered as a free service to anyone who owns a website, Google Webmaster Tools (GWT) is a conduit of information from the largest search engine in the world to you, offering insights into how it sees your website and helping you uncover issues that need fixing. You do not need to use GWT for your website to appear in search results, but it can offer you valuable information that can help with your marketing efforts. How GWT can help monitor your website's performance: ·          GWT verifies that Google can access the content on your website. ·          GWT makes it possible to submit new pages and posts for Google to crawl and remove content you don't want search engine users to discover. ·          It helps you deliver and evaluate content that offers users a more vi

Bulk SMS Marketing What is bulk SMS marketing? Bulk messaging is the broadcasting of large numbers of SMS messages for delivery to mobile phone terminals. It is used by media companies, enterprises, banks (for marketing and fraud control) and consumer brands for a variety of purposes including entertainment, enterprise and mobile marketing. According to TRAI regulations, SMSs sent by commercial entities are classified into Promotional and Transactional SMSs Transactional SMS/ Route : As the name suggest, these messages are used to send information necessary for using your product or services. Financial Organization, Banks, Reservations Desks, are some of the companies using these type of SMS service. For example: 1.        A message sent by a bank to an accounts holder when he tries to withdraw case from any ATM. 2.        Airline agencies inform their customers through this message service about the departure time or in case the flight is delayed. Promotional

Google Keyword Planner Tool Meta Description: Keywords: What is the Google Keyword Planner? The Keyword Planner is a part of the Google AdWords advertising platform. It allows users to research and analyze lists of keywords for use in pay-per-click campaigns. The keyword planner is designed as a paid search tool but its data is nonetheless extremely useful for SEOs. The Keyword Planner is a powerful tool, but it’s also part of an advertising platform and heavily oriented towards paid search. Process of creating an accounts on Google Keyword Planner Tool: First step is to create a Gmail account or use any Gmail account if you already have. After login you will be redirected to the below page asking for What's your main advertising goal? Here, you need to click on “Get more calls” option and hit the “NEXT” button. Now, you need to provide the information regarding your business line for which you are going to create a campaign. Fill in the details as be

Google My Business Meta Description : Google My Business is an Internet-based service for business owners and operated by Google. The network launched in June 2014 as a way of giving business owners more control of what shows in the search results when someone searches a given business name. Keywords :  What is Google My Business? Google My Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps. By verifying and editing your business information, you can both help customers find you and tell them the story of your business.  Manage how your business information appears across Google, including Search and Maps, using Google My Business. Interact with customers new and old and tell them the story of your business. Benefits of Google My Business ·          Benefit #1: Show Up in Google Maps Searches ·          Benefit #2: Show Up In Google’s Local 3-Pack ·          Benefi

Top 10 Search Engines In The World Meta Description : Whenever we talked about search engines, we primarily thought about Google and Bing, however, there are other search engines exists on which millions of queries being searched per day. Today, in this post I am sharing information about top 10 search engines in the World. Keywords : Search Engine, Search Engines, top 10 search engines, Popular Search Engines, Internet Search Engine, Web Search Engine, Top search engines in the World, Most Popular Search Engines, Top 10 Search Engines in the World. Here is the list of top search engines of the World. Google : No need for further introductions. The search engine giant holds the first place in search with a stunning difference of 65% from second in place Bing. Bing : Bing is Microsoft’s attempt to challenge Google in search, but despite their efforts they still did not manage to convince users that their search engine can be an alternative to Google.  Yahoo :